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The book is intended for students of higher and higher business schools, entrepreneurs, managers, but as a useful material it is also recommended for professors of economics subjects in secondary schools.
"Consumer Behavior" by Leon G. Schiffman and Leslie Lazar Kanuk is one of the most famous works in the field of consumer behavior.
The book in front of you was written for one reason only. Its goal is to explain all the aspects, pitfalls and problems of money regulation and the financial system in the Republic of Croatia in a way that is as simple as possible and comprehensible to th
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