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The Word of Mother is a linguistic and methodological monograph on teaching the mother tongue outside the homeland in conditions of bilingualism. It sheds light on the issues of bilingualism as a sociolinguistic, psycholinguistic and methodological phenom
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Basing his book on research, the author explains how the network generation is shaping the world, why it is important to understand it, and how to "harvest" the great benefits it can provide.
The book covers key HR concepts: workforce planning, recruitment, training, performance appraisal, compensation and labor relations. The book provides practical methods for effective employee management.
Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.