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The book has become a classic because it accurately describes the world of Amazon, Uber, Netflix, and TikTok thirty years in advance. Ritzer does not curse fast food, but warns that if the whole of society turns into McDonald’s, we will remain full but hu
The book publishing industry is going through a period of profound and turbulent change brought about in part by the digital revolution.
Every city has its own rhythm, each is recognizable and unique in some way, each is comfortable for its residents and attractive to guests for some reason.
The book contains three Latin reports by the Croatian Jesuit, nobleman and explorer Ivan Rattkay (Ratkaj, 1647–1683), born in Ptuj (today Slovenia), sent to the provincial of the Austro-Czech Jesuit province from the mission in northern Mexico.
An indispensable sociological study by Manuel Castells, author of the trilogy “The Information Age.” The title alludes to McLuhan's “Gutenberg's Galaxy,” emphasizing that the Internet represents a new communications revolution.
The book is still required reading at philological faculties today because it systematically connects language with literature and social context for the first time. It is written clearly, without ideological exclusivity, which was a rarity in 1990.