Management

Inventivni menadžer u 100 lekcija: Kako postati i ostati pobjednik

Izazovi menadžmenta u XXI. stoljeću

Managementherausforderungen im 21. Jahrhundert. Century ist ein Buch, dessen Ziel es ist, dem Leser einen aktuellen Einblick in das gesamte Geschäftsumfeld von heute zu geben, in die Ideen, Fähigkeiten und Macht, die der Job von Managern und Führungskräft

Kadrovska politika i odnosi u udruženom radu

This university textbook by Prof. Dr. Ivan Mandić systematically analyzes human resource management, personnel policy, and work organization within the context of the Yugoslav self-management system.

Komunikacija liječnik-pacijent

The book discusses how verbal and nonverbal communication between a doctor and a patient affects diagnosis, therapy, and the patient's trust in medical staff.

Kultura : menadžment, animacija, marketing

Professors Milena Dragićević Šešić and Branimir Stojković wrote a book in which some of the basics that shape the profession called culture manager are explained in a very simple way or presented for the first time.

Marketing-komuniciranje

A fundamental economic textbook that systematically analyzes the instruments of marketing communication, from promotion and advertising to public relations, in the context of business and market circumstances.

Marketing malih i srednjih poduzeća

Professional manual on the application of marketing principles in small and medium-sized enterprises, with an emphasis on market research, consumer behavior, competitiveness, branding and development of business strategies.

Međunarodni standardi financijskog izvješćivanja: praktični vodič

This book provides a practical overview of International Financial Reporting Standards (IFRS) with clear explanations and application examples.

Menadžment

Übersetzung der zehnten amerikanischen Ausgabe des Buches, die mit vielen neuen Informationen zu zeitgenössischen Ideen, Techniken und Merkmalen des Managements angereichert wurde.

Menadžment komercijalnih banaka

Das Buch „Commercial Bank Management“ von Peter S. Rose bietet einen detaillierten Einblick in die Abläufe, Strategien und Vorschriften von Geschäftsbanken und konzentriert sich dabei auf Managementherausforderungen und Finanzentscheidungen im modernen Ba