Poslovna organizacija (drugo izmijenjeno i dopunjeno izdanje)

Menadžment: Teorija menadžmenta i veliko empirijsko istraživanje u Hrvatskoj

Problemi u sistemu organizacije društvenog rada

This book stands out for its content, the way the material is processed, the clarity of the presentation of the point of view and the logical consideration of the topics.

Osnove financijskog menadžmenta

Perfect for introductory financial management courses, professional exams, and as a reference for those who practice finance.

Upravljanje ljudskim potencijalima

The book covers key HR concepts: workforce planning, recruitment, training, performance appraisal, compensation and labor relations. The book provides practical methods for effective employee management.

Upravljanje marketingom

Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.

Ponašanje potrošača: Europska slika

The textbook is the work of four university professors and top researchers and marketing experts who managed to create probably the best consumer behavior textbook on the market today, which is specifically adapted to the European business environment.