No copies available
The last copy was sold recently.
Are you interested in another book? You can search the offer using our search engine or browse books by category.
A business classic and international bestseller of the nineties, updated for the new century.
"Consumer Behavior" by Leon G. Schiffman and Leslie Lazar Kanuk is one of the most famous works in the field of consumer behavior.
A unique book on the Croatian market, Gartside's models of business letters and other business documents, in this completely revised and updated fifth edition, includes every imaginable form of business documentation.
The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.
"Financial Markets and Institutions" by Frederic S. Mishkin and Stanley G. Eakins (2005 edition) provides a comprehensive overview of financial systems, exploring the role of financial markets, institutions, and instruments in the economy.
The book applies economic theory (micro and macroeconomics) and methods of decision science analysis to examine how an organization can most effectively achieve its goals or objectives.