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In this thorough and significantly expanded edition, four leading marketing researchers show exactly how to choose the right metrics for every challenge.
The textbook covers the areas of business ethics and social responsibility excellently, and very usefully ends with a business case in which it leaves it up to the readers to open a discussion about it themselves and come up with solutions.
A manual that brings extraordinary results in every area of your life: at work, in your personal life, in your family and in your spiritual life. YOU WANT LESS.
The book is about responsibility, not just self-mentoring. Responsibility is a key component of self-mentoring. Let this book be your official "support" and "encourager".
The book covers key HR concepts: workforce planning, recruitment, training, performance appraisal, compensation and labor relations. The book provides practical methods for effective employee management.
This book is primarily intended for students of the Zagreb School of Economics and Management in the course Mathematics for Economists and Managers, but also for all other students who can find it excellent literature for their studies.