One copy is available
Are you interested in another book? You can search the offer using our search engine or browse books by category.
The book presents a range of issues and topics within the framework of corporate social responsibility, and mentions numerous problems and debates.
In this thorough and significantly expanded edition, four leading marketing researchers show exactly how to choose the right metrics for every challenge.
The textbook is the work of four university professors and top researchers and marketing experts who managed to create probably the best consumer behavior textbook on the market today, which is specifically adapted to the European business environment.
Good money management is a key component of a company's success.
The manual provides a fundamental understanding of business organization in a company and serves as a practical tool for economists and managers, especially in the context of the economic system of the time.
The only book on the market that addresses operations and supply chain management. It provides an innovative approach to services and integration of modern supply chain management.