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The book 7 Habits of Successful People is the world's most influential manual in the field of the psychology of success. In just a few years, this is her 12th edition in the Croatian language.
Modern Management (10th Edition) by Samuel C. Certo and S. Treviso Certo provides a thorough overview of contemporary managerial principles, techniques, and practices.
"Consumer Behavior" by Leon G. Schiffman and Leslie Lazar Kanuk is one of the most famous works in the field of consumer behavior.
The world's oldest and best-organized conglomerate reveals management methods. The book avoids theoretical fantasies in presenting the management philosophy on which the Silent Empire was based through centuries of expansion and success.
