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The problems of economic development have found a very professional treatment in this book, so it can be used by students and scientists of other social activities.
The book applies economic theory (micro and macroeconomics) and methods of decision science analysis to examine how an organization can most effectively achieve its goals or objectives.
The book focuses on a comprehensive overview of how foreign trade transactions were planned, implemented, and analyzed within the economic system of the time.
"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.