Marcel Meler

Titles in our offer

Marketing and propaganda

Društveni marketing

Marcel Meler

The book is intended for employees in non-economic activities (social, religious, professional, political, etc.), in order to solve problems in a manner appropriate to market conditions.

Ekonomski fakultet Osijek - EFOS, 1994.

Croatian. Latin alphabet. Paperback.

6.82 - 6.98 €

Economy

Istraživanje tržišta

Marcel Meler

This book is intended for undergraduate students to help them acquire the fundamental theoretical knowledge of market research that is undoubtedly necessary today.

Ekonomski fakultet Osijek - EFOS, 1989.

Croatian. Latin alphabet. Paperback.

9.98 €

Economy • Marketing and propaganda • Management

Marketing-komuniciranje

Marcel Meler

A fundamental economic textbook that systematically analyzes the instruments of marketing communication, from promotion and advertising to public relations, in the context of business and market circumstances.

Ekonomski fakultet Osijek - EFOS, 1992.

Croatian. Latin alphabet. Paperback.

6.90 €