Prodavanje bolesti : Kako nas farmaceutska industrija pretvara u pacijente

Prodavanje bolesti : Kako nas farmaceutska industrija pretvara u pacijente

Ray Moynihan, Alan Cassels

This exciting book will reveal to you the true motivations behind "caring" for our health and the cunning tricks used to convince us that mild ailments are actually dangerous disorders that can only be cured with medication.

Are you just shy or do you need social anxiety medication? Is your nervousness and tension curable with premenstrual dysphoric disorder pills? Are you focused on health or worried about illness?

Thirty years ago, the head of one of the most famous pharmaceutical companies in the world told a Fortune magazine reporter how outraged he was because his company's potential market was limited to sick people and how he had long dreamed of producing drugs for healthy people. Today, people are living his dream.

Ray Moynihan, one of the world's leading medical journalists, and Alan Cassels, a Canadian researcher and writer, are the authors of a book that exposes the background to the carefully maintained notion of medical authority and benevolent concern for our health.

Modern pharmacy brings enormous profits, which are sometimes incompatible with the interests of patients. Using their great influence over medical science, pharmaceutical companies promote fear in order to redefine human disease and expand disease definitions in order to expand the drug market.

Original title
Selling sickness
Translation
Aleksandra Barlović
Editor
Danijela Duvnjak
Graphics design
Zlatko Havoić
Dimensions
21 x 14.5 cm
Pages
256
Publisher
Planetopija, Zagreb, 2007.
 
Latin alphabet. Paperback.
Language: Croatian.
ISBN
978-9-53257-062-5

No copies available

The last copy was sold recently.

 

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Eksplozija nauke: Od molekula do čoveka

Eksplozija nauke: Od molekula do čoveka

A popular scholarly monograph, edited by J. Z. Young and Tom Margerison. The 214-page book, richly illustrated in color, shows human development through the prism of scientific discoveries.

Mladinska knjiga Založba, 1975.
Serbian. Latin alphabet. Hardcover with dust jacket.
8.42
Doba odgovornosti

Doba odgovornosti

Bartol Letica

The book can also be a practical guide for members of supervisory boards, presidents and board members in publicly, mixed and privately owned companies.

Mate d.o.o, 2011.
Croatian. Latin alphabet. Paperback.
9.98
Najveće svetske nakaze i čudaci

Najveće svetske nakaze i čudaci

Mike Parker

The book provides a fascinating overview of some of the most extraordinary people in history. The book offers an intriguing blend of history, medicine and culture and provides insight into social norms and the fascination with human diversity throughout h

Druga strana sveta, 1986.
Serbian. Latin alphabet. Hardcover.
5.32
Imaju li mačke pupak?

Imaju li mačke pupak?

Paul Heiney

Answers to 244 more questions from the world of science

Naklada Ljevak, 2008.
Croatian. Latin alphabet. Paperback.
8.72
Počeci života

Počeci života

Jim Brooks

The book explains the origin of the universe, the Earth, and life in a popular way, combining modern science with philosophical questions about creation. The book introduces the reader to the wonders of the cosmos and the biosphere, and questions about th

Duhovna stvarnost, 1985.
Croatian. Latin alphabet. Hardcover with dust jacket.
9.48
Rat u transformaciji

Rat u transformaciji

Milan Galović

With the support of scientific and technical discoveries and global economic and media connections, wars have grown into planetary events.

Jesenski i Turk, 2001.
Croatian. Latin alphabet. Paperback.
3.98