Prodavanje bolesti : Kako nas farmaceutska industrija pretvara u pacijente

Prodavanje bolesti : Kako nas farmaceutska industrija pretvara u pacijente

Ray Moynihan, Alan Cassels

This exciting book will reveal to you the true motivations behind "caring" for our health and the cunning tricks used to convince us that mild ailments are actually dangerous disorders that can only be cured with medication.

Are you just shy or do you need social anxiety medication? Is your nervousness and tension curable with premenstrual dysphoric disorder pills? Are you focused on health or worried about illness?

Thirty years ago, the head of one of the most famous pharmaceutical companies in the world told a Fortune magazine reporter how outraged he was because his company's potential market was limited to sick people and how he had long dreamed of producing drugs for healthy people. Today, people are living his dream.

Ray Moynihan, one of the world's leading medical journalists, and Alan Cassels, a Canadian researcher and writer, are the authors of a book that exposes the background to the carefully maintained notion of medical authority and benevolent concern for our health.

Modern pharmacy brings enormous profits, which are sometimes incompatible with the interests of patients. Using their great influence over medical science, pharmaceutical companies promote fear in order to redefine human disease and expand disease definitions in order to expand the drug market.

Original title
Selling sickness
Translation
Aleksandra Barlović
Editor
Danijela Duvnjak
Graphics design
Zlatko Havoić
Dimensions
21 x 14.5 cm
Pages
256
Publisher
Planetopija, Zagreb, 2007.
 
Latin alphabet. Paperback.
Language: Croatian.
ISBN
978-9-53257-062-5

No copies available

The last copy was sold recently.

 

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Najveće svetske nakaze i čudaci

Najveće svetske nakaze i čudaci

Mike Parker

The book provides a fascinating overview of some of the most extraordinary people in history. The book offers an intriguing blend of history, medicine and culture and provides insight into social norms and the fascination with human diversity throughout h

Druga strana sveta, 1986.
Serbian. Latin alphabet. Hardcover.
5.32
Nofretete: Arheološka biografija

Nofretete: Arheološka biografija

Philipp Vandenberg

The book explores the life and legacy of the Egyptian Queen Nefertiti. The book provides detailed insight into archaeological discoveries related to this enigmatic figure, known for her extraordinary beauty and influence during the 14th century BC.

Stvarnost, 1975.
Croatian. Latin alphabet. Hardcover.
7.32
Od Pola do Malnara: Putnici i istraživači u hrvatskoj kulturi od 13. do 20. stoljeća

Od Pola do Malnara: Putnici i istraživači u hrvatskoj kulturi od 13. do 20. stoljeća

Juraj Bubalo

The book by Zagreb travel writer and professor Juraj Bubalo is a kind of encyclopedia of Croatian travelers and explorers. Unique in Croatian non-fiction, it popularizes the culture of exploration and reminds us that Croats have been part of global discov

Meridijani, 2024.
Croatian. Latin alphabet. Hardcover.
28.32
12 Rules for Life: An Antidote to Chaos

12 Rules for Life: An Antidote to Chaos

Jordan B. Peterson

12 rules for life is a book that fundamentally shakes contemporary generally accepted views, a book that will transform and elevate the heart and mind of every reader.

Penguin Books Ltd, 2018.
English. Latin alphabet. Paperback.
15.28
Tutankhamon: Kralj u zlatnim kovčezima

Tutankhamon: Kralj u zlatnim kovčezima

Otto Neubert

The author, one of the living eyewitnesses of the excavations in the Valley of the Kings, provides the reader with a popular-scientific picture not only of one of the most famous ancient Egyptian rulers, but also of the most interesting facts of the ethno

Stvarnost, 1977.
Croatian. Latin alphabet. Hardcover.
8.56
Psihologija uspjeha IV: Vođa u vama

Psihologija uspjeha IV: Vođa u vama

Dale Carnegie, Stuart R. Levine, Michael Crom

Can we learn from this book what is offered to us in the subtitles: How to make friends, How to influence people, How to succeed in changing the world?

SKD Prosvjeta, 1995.
Croatian. Latin alphabet. Paperback.
7.54