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Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.
The ability to value assets is a key skill in a wide range of professional settings: from corporate finance to portfolio management and strategy.
The third title in the Jameson Books-Students for Liberty Series, this is a collection of essays by eminent political economists from around the world.
This book is primarily intended for students of the Zagreb School of Economics and Management in the Mathematics for Economists and Managers course, but also for all other students who can find excellent literature for their studies in it.
