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The book explains the psychology of habits, how they arise and how they can be changed through scientifically based behavioral strategies, triggers and rewards.
With this book, Berkeley professors want to present the science of psychology as an organic whole and provide a successful teaching tool for their students.
In addition to the many decisions we make throughout life, three are the most important, the most significant, the most fateful and the most influential. They should be among the first, in that order, to be resolved in the life of each person.
*Public Opinion / Art and the Crowd* is a Croatian translation of two shorter studies by the Italian sociologist, criminologist, and publicist Scipio Sighele (1868–1913), one of the pioneers of crowd psychology and collective psychology.
The book explains why sleep is crucial for memory, emotions, immunity and health, and warns that a chronic lack of sleep increases the risk of illness, accidents and poorer learning.
True self-mastery is not a fight against oneself, but a wise cooperation with one's own nature — by knowing the brain, body, and psychological laws, one achieves greater inner freedom, peace, and effectiveness in life.