
Blefsikon: Marketing
One copy is available
One copy is available
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How to succeed with the biggest market opportunity in the next 50 years.
A book that opens new horizons of thought by combining economics, sociology, cultural theory and politics.
The story about events that took place with great intensity during a relatively short period of time - from February 2017 to May 2018 (events related to Agrokor, the largest Croatian company in the region).
The book is one of the classic works in the field of business finance and accounting, which had a significant influence on the development of the theory and practice of financial statement analysis, especially the balance sheet of a company.