
American Perspectives, The United States in the Modern Age
One copy is available
One copy is available
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Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.
The fifth edition of the textbook on negotiation, that is, on the controlled communication process, which aims to resolve the conflict of interests of the various negotiating parties.
The book The European Union is intended for those who want to gain a certain level of general information about the complex mechanisms of the functioning of the Union and its most important policies.
This book deals with management by missions (MBM), the main idea of which is the distribution of corporate missions and goals to all levels of the company.
The book Economics of Money, Banking and Financial Markets provides a detailed insight into the functions of money, the role of banks and the dynamics of financial markets, analyzing their impact on the economy and monetary policy.