
Kultura : menadžment, animacija, marketing
Professors Milena Dragićević Šešić and Branimir Stojković wrote a book in which some of the basics that shape the profession called culture manager are explained in a very simple way or presented for the first time.
It shows how culture can be linked to the economy and how this connection can greatly influence the development of culture. The book is based on a broad concept of culture that is not limited to the isolated activities of traditional institutions but encompasses many flexible and intangible forms and is inextricably linked to society.
One copy is available





