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Priručnik za komercijalno i financijsko poslovanje

The manual provides a fundamental understanding of business organization in a company and serves as a practical tool for economists and managers, especially in the context of the economic system of the time.

The Warren Buffett Way: Third edition

Upravljanje marketingom

Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.

Nova gospodarska politika

The book deals with the economic development of Croatia at the beginning of the 21st century and analyzes the problems and opportunities of the Croatian economy after the transition from a socialist to a market system.

Upravljanje operacijama i lancem opskrbe

The only book on the market that addresses operations and supply chain management. It provides an innovative approach to services and integration of modern supply chain management.

Ponašanje potrošača: Europska slika

The textbook is the work of four university professors and top researchers and marketing experts who managed to create probably the best consumer behavior textbook on the market today, which is specifically adapted to the European business environment.