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Guiraud defines semiology as the science of signs and sign systems. He starts from Saussure's idea that language is the model for the study of all other signs.
The work Nerezinski beseduâr is a dictionary of the speech of Nerezine on the island of Lošinj, which has almost 12,600 lexicographical entries, and is accompanied by contributions from local phraseology, paremiology and toponymy.
Words are like people: they are born, grow, travel, cross the borders of municipalities, provinces and states, adapt, change nationality and citizenship, reproduce, age and die, and – unlike people, similar to gods – they can also be resurrected.
The encyclopedic dictionary serves as a reference manual for linguists, students of humanities, language theorists and those who deal with linguistic theory.
Douglas Coupland, whose cult book "Generation X" was a "McLuhanian" representation of culture in fictional form, has written a concise biography of the media theorist that interprets the life and work of the man he deals with from the inside.
In this book, Ivo Pranjković (b. 1947), one of the most influential contemporary Croatian linguists, brings a lucid, polemical and chronicling panorama of Croatian linguistics from the mid-20th century to the early 1990s.