Menadžment
Inventivni menadžer u 100 lekcija: Kako postati i ostati pobjednik
Ova je knjiga na svojih blizu tri stotine stranica vrlo uspješan udžbenik inventivnog menadžmenta na mnogim sveučilištima u Hrvatskoj i široj regiji.
Izazovi menadžmenta u XXI. stoljeću
Management challenges in the XXI century. century is a book that strives to provide the reader with a current insight into today's entire business environment, into the ideas, skills and power that the job of managers and executives provides.
Kadrovska politika i odnosi u udruženom radu
This university textbook by Prof. Dr. Ivan Mandić systematically analyzes human resource management, personnel policy, and work organization within the context of the Yugoslav self-management system.
Komunikacija liječnik-pacijent
The book discusses how verbal and nonverbal communication between a doctor and a patient affects diagnosis, therapy, and the patient's trust in medical staff.
Kultura : menadžment, animacija, marketing
Professors Milena Dragićević Šešić and Branimir Stojković wrote a book in which some of the basics that shape the profession called culture manager are explained in a very simple way or presented for the first time.
Marketing-komuniciranje
A fundamental economic textbook that systematically analyzes the instruments of marketing communication, from promotion and advertising to public relations, in the context of business and market circumstances.
Marketing malih i srednjih poduzeća
Professional manual on the application of marketing principles in small and medium-sized enterprises, with an emphasis on market research, consumer behavior, competitiveness, branding and development of business strategies.
Međunarodni standardi financijskog izvješćivanja: praktični vodič
Dieses Buch bietet einen praktischen Überblick über die International Financial Reporting Standards (IFRS) mit klaren Erläuterungen und Anwendungsbeispielen.
Menadžment
Prijevod desetog američkog izdanja knjige koje je obogaćeno mnogim novim informacijama vezanim uz suvremene zamisli, tehnike i osobine upravljanja.
Menadžment komercijalnih banaka
Knjiga Menadžment komercijalnih banaka autora Petera S. Rosea pruža detaljan uvid u poslovanje, strategije i regulative komercijalnih banaka, fokusirajući se na menadžerske izazove i finansijske odluke u savremenom bankarstvu.
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