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Plato's dialogue Gorgias (c. 380 BC) in which Socrates debates with Gorgias, Polus, and Callicles about the nature of rhetoric, power, justice, and the good life. A harsh criticism of the Sophists and their oratory as flattery rather than knowledge.
Ranko Bugarski, a distinguished linguist, in his book Language and Linguistics provides a clear and accessible overview of basic linguistic terms and methods.
"Word and Object" by Willard Van Orman Quine is a key work in logic and philosophy of language, in which the author explores the relationships between language, thought, and reality.
Douglas Coupland, whose cult book "Generation X" was a "McLuhanian" representation of culture in fictional form, has written a concise biography of the media theorist that interprets the life and work of the man he deals with from the inside.
Kulundžić's book provides an accessible account of the origin of speech and the development of language, and is also an early part of his broader interest in the history of writing, books, and human communication.
In the book, Todorov examines the relationship between the production of discourse (rhetoric) and its interpretation (hermeneutics), focusing on verbal symbolism – the phenomenon of indirect meaning that builds on direct, literal meaning.