Social Science • Economy

Strateški menadžment (14. izdanje)

Name: Strateški menadžment (14. izdanje)
Availability: InStock

Arthur A. Thompson, A. J. Strickland Iii, John E. Gamble

The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.

The first part deals with the concepts and techniques of creating and implementing a management strategy through 13 chapters that cover topics such as external environment analysis, resource valuation, generic competitive strategies, diversification, and ethics and social responsibility. The second part contains 37 real-world business cases, including well-known companies such as Starbucks, Netflix, Dell Computer, and McDonald's, providing readers with practical insight into the application of strategic concepts. This edition is adapted to the latest trends and changes in the field of strategic management, making it an indispensable textbook for management students and professionals.

Original title

Crafting and Executing Strategy

Translation

Paola Saganić, Ivana Ostojčić, Dunja Žarković

Editor

Đuro Njavro

Dimensions

26 x 21 cm

Pages

1180

Publisher

Mate d.o.o, Zagreb, 2008.

Latin alphabet. Hardcover.

Language: Croatian.

Two copies are available

Copy number 1

Condition:New

Copy number 2

Condition:Used, excellent condition

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Anthropology • Ethnology • Culturology

Struktura i funkcija u primitivnom društvu

Alfred Reginald Radcliffe-Brown

Biblioteka XX vek, 1982.

Croatian. Latin alphabet. Paperback.

5.223.92 - 6.74 €

Anthropology • Culturology • Sociology

Više razumijevanja u braku

Paul Tournier

This book can be useful for all couples who want to understand their relationship more deeply and work on improving it.

Provincijalat franjevaca trećoredaca, 2005.

Croatian. Latin alphabet. Paperback.

4.14 - 4.22 €

Anthropology • History of Civilizations

Katalog izložbe Inua: Svijet duhova Eskima s Beringova mora

MGC Gradec, 1988.

Croatian. Latin alphabet. Paperback.

7.98 €

Anthropology • Existentialism • 20th-century philosophy

Čovjek: Njegova priroda i njegov položaj u svijetu

Arnold Gehlen

Arnold Gehlen's main work "The Man" has been the central work of philosophical anthropology since its publication in 1940.

Svjetlost, 1990.

Croatian. Latin alphabet. Hardcover.

12.28 €

Anthropology • Culturology • Sociology

U obranu naše budućnosti

Freimut Duve

This book aims to be a cultural contribution to an open and free debate, which is necessary after a whole decade filled with crime and war; she wants to be a small step on the way to a democratic Europe.

Durieux, 2001.

Croatian. Latin alphabet. Paperback.

3.98 €