Social Science • Economy

Strateški menadžment (14. izdanje)

Name: Strateški menadžment (14. izdanje)
Availability: InStock

Arthur A. Thompson, A. J. Strickland Iii, John E. Gamble

The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.

The first part deals with the concepts and techniques of creating and implementing a management strategy through 13 chapters that cover topics such as external environment analysis, resource valuation, generic competitive strategies, diversification, and ethics and social responsibility. The second part contains 37 real-world business cases, including well-known companies such as Starbucks, Netflix, Dell Computer, and McDonald's, providing readers with practical insight into the application of strategic concepts. This edition is adapted to the latest trends and changes in the field of strategic management, making it an indispensable textbook for management students and professionals.

Original title

Crafting and Executing Strategy

Translation

Paola Saganić, Ivana Ostojčić, Dunja Žarković

Editor

Đuro Njavro

Dimensions

26 x 21 cm

Pages

1180

Publisher

Mate d.o.o, Zagreb, 2008.

Latin alphabet. Hardcover.

Language: Croatian.

Two copies are available

Copy number 1

Condition:New

Copy number 2

Condition:Used, excellent condition

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Psychology • Sociology

Čovek od straha: O zavisnostima

Vesna Mališić

This book explores the subject of addiction, focusing on fear and its role in various forms of addiction.

Partizanska knjiga, 1986.

Serbian. Latin alphabet. Paperback.

6.384.79 €

Grammar & Spelling • Language & linguistics • Education • Pedagogy • University textbooks

Hrvatski jezik u srednjoškolskoj nastavi

Dragutin Rosandić, Irena Rosandić

A basic handbook on the theory and practice of teaching, which elaborates methodological approaches to teaching language and literature and developing students' communicative and creative competences.

Školske novine, 1996.

Croatian. Latin alphabet. Hardcover.

18.26 €

Anthropology • History of Civilizations • Svjetska povijest • Political-historical essays • Popular Science

Kratka povijest ljudske rase

Michael Cook

Michael A. Cook, Princeton professor of Islamic history, provides an overview of human history from the Neolithic to the fall of the Twin Towers in 2001 in this witty and intelligent synthesis, asking the key question: why did everything happen exactly th

Profil Knjiga, 2009.

Croatian. Latin alphabet. Paperback.

16.28 €

Sociology

Tamna strana ekrana

The book is the result of many years of work by editors and collaborators and monitoring and analysis of domestic and foreign research on the impact of the media on children, youth and adults.

Tiva tiskara, 2012.

Croatian. Latin alphabet. Paperback.

2.98 €

Security and military strategy • First editions • Documents and records • Yugoslavia • Communism and fascism

Sam protiv njih

Roman Leljak

A non-fiction work by a Slovenian investigator of the UDB archives. The author, a former KOS employee, left the army after learning about the crimes of the Yugoslav army during the war and the post-war period, and dedicated himself to exposing the secret

Vlastita naklada, 1990.

Croatian. Latin alphabet. Paperback.

16.42 €

Culturology • Art criticism • Art history • Theory of Art

Bestijarij: Od predaje do umjetnosti i natrag

Jadranka Damjanov

A collection of essays by a distinguished Croatian art historian, exploring the symbolism of animals in art, folklore, and mythology, connecting ancient traditions with their reflection in fine art and culture.

Sipar, 2008.

Croatian. Latin alphabet. Paperback.

12.56 - 12.58 €