Social Science • Marketing and propaganda

Strateški menadžment (14. izdanje)

Name: Strateški menadžment (14. izdanje)
Availability: InStock

Arthur A. Thompson, A. J. Strickland Iii, John E. Gamble

The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.

The first part deals with the concepts and techniques of creating and implementing a management strategy through 13 chapters that cover topics such as external environment analysis, resource valuation, generic competitive strategies, diversification, and ethics and social responsibility. The second part contains 37 real-world business cases, including well-known companies such as Starbucks, Netflix, Dell Computer, and McDonald's, providing readers with practical insight into the application of strategic concepts. This edition is adapted to the latest trends and changes in the field of strategic management, making it an indispensable textbook for management students and professionals.

Original title

Crafting and Executing Strategy

Translation

Paola Saganić, Ivana Ostojčić, Dunja Žarković

Editor

Đuro Njavro

Dimensions

26 x 21 cm

Pages

1180

Publisher

Mate d.o.o, Zagreb, 2008.

Latin alphabet. Hardcover.

Language: Croatian.

Two copies are available

Copy number 1

Condition:New

Copy number 2

Condition:Used, excellent condition

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Psychology • Sociology

Čovek od straha: O zavisnostima

Vesna Mališić

This book explores the subject of addiction, focusing on fear and its role in various forms of addiction.

Partizanska knjiga, 1986.

Serbian. Latin alphabet. Paperback.

6.384.79 €

Literature for children • Pedagogy • Politicology • School reading • Zoology • Animals and Nature

Priče iz životnjskog svijeta

Franjo Dolenc, Ante Lui

A collection of short stories by Franjo Dolenc and Ante Lui, Croatian biologists and pedagogues, for elementary school students. The book educates children about the animal world through entertaining, educational stories, combining science with art and fo

Školska knjiga, 1975.

Croatian. Latin alphabet. Hardcover.

4.75 - 6.74 €

Sociology

Studije o socijalizaciji teže i teško retardiranih

Savez društava za pomoć mentalno retardiranim osobama u SRH, 1976.

Croatian. Latin alphabet. Paperback.

7.32 €

Sociology

Tamna strana ekrana

The book is the result of many years of work by editors and collaborators and monitoring and analysis of domestic and foreign research on the impact of the media on children, youth and adults.

Tiva tiskara, 2012.

Croatian. Latin alphabet. Paperback.

2.98 €

Archaeology • Alternative history • Ancient Age • History of Civilizations • Prehistory • History of religion

Prije potopa: Dokaz da je biblijski potop bio stvaran događaj

Ian Wilson

British historian Ian Wilson (known for his books on the Shroud of Turin and Jesus) offers the most thorough defense of the thesis that the biblical flood was a real historical event, not just a myth, in his work Before the Flood.

Stari grad, 2007.

Croatian. Latin alphabet. Hardcover.

16.2211.38 - 16.2812.18 €