Management • Economy

Pregovaranje

Name: Pregovaranje
Availability: OutOfStock
ISBN: 9789532460650

Roy J. Lewicki, David M. Saunders, Bruce Barry

The fifth edition of the textbook on negotiation, that is, on the controlled communication process, which aims to resolve the conflict of interests of the various negotiating parties.

Through twenty chapters, the basics of negotiation, sub-processes of negotiation, context, individual differences, how negotiation works in different cultures, how to overcome disagreements and at the very end the author's recommendations and advice to future negotiators are explained in detail. All chapters, along with a theoretical presentation of the issue, also offer examples from practice related to the dynamics of negotiation, and also contain the latest research results and a current list of literature in this area.

Original title

Negotiation

Translation

Ivana Tuđman

Dimensions

21 x 17 cm

Pages

600

Publisher

Mate d.o.o, Zagreb, 2009.

Latin alphabet. Paperback.

Language: Croatian.

ISBN

978-9-53246-065-0

No copies available

The last copy was sold recently.

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Economy • Marketing and propaganda • Management

Upravljanje marketingom

Philip Kotler, Kevin Lane Keller, Maja Martinović

Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.

Mate d.o.o, 2014.

Croatian. Latin alphabet. Hardcover.

39.97 €

Economy • Marketing and propaganda • Management

Realizacija: Umijeće uspješne provedbe poslova i projekata

Larry Bossidy, Ram Charan

Realization is a specific set of behavioral rules and techniques that companies must master in order to become competitive. Realization is an independent discipline. In large companies, as well as in small ones, it is the foundation of success today.

V.B.Z, 2016.

Croatian. Latin alphabet. Paperback.

12.46 €

Economy • Management

Afrika u usponu

Vijay Mahajan

With more than 900 million consumers, the African continent is one of the fastest growing markets.

Mate d.o.o, 2010.

Croatian. Latin alphabet. Hardcover.

11.98 €

Economy • Marketing and propaganda • Management • Sociology • University textbooks

Ponašanje potrošača: Europska slika

Michael R. Solomon, Gary J. Bamossy, Soren Askegaard, Margaret K. Hogg

The textbook is the work of four university professors and top researchers and marketing experts who managed to create probably the best consumer behavior textbook on the market today, which is specifically adapted to the European business environment.

Mate d.o.o, 2015.

Croatian. Latin alphabet. Hardcover.

32.26 €