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In six chapters, the author addresses current problems and perspectives for the development of entrepreneurship and small businesses.
Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.
Technocracy Record Book
Revised and updated 5th anniversary edition. Eradication of poverty through profit.
The book "Strategic interviewing" deals with techniques and methods of effective interviewing in different contexts, including business, journalistic, research and forensic interviews.
Management and Marketing in Turbulent Times. An indispensable guide for business leaders who strive to survive today's economic storms and thrive in tomorrow's inevitable turbulence.