
The Welfare of Nations Hardcover
One copy is available

One copy is available
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Why is the future of business in selling more things, not copies?
In this thorough and significantly expanded edition, four leading marketing researchers show exactly how to choose the right metrics for every challenge.
The textbook covers the areas of business ethics and social responsibility excellently, and very usefully ends with a business case in which it leaves it up to the readers to open a discussion about it themselves and come up with solutions.
After A Brief History of the Future, Jacques Attali writes a brief history of the present, dissecting the reasons that led to the first global financial crisis, the ways in which it manifests itself, and possible perspectives for the future.
The works of the best Croatian economists in the field of politics and economics of economic development in Croatia were presented.