
Borba za nov međunarodni ekonomski poredak
Zbirka članaka i rasprava
One copy is available

Zbirka članaka i rasprava
One copy is available
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An accessible, illustrated introduction to capitalism - its history, key ideas and impact on the world. Ideal for beginners and anyone who wants to quickly understand how capitalism shapes the economy, politics and values of the modern world.
This book shows that throughout history people who have lived in small states, where political leaders are accessible rather than remote, are happier, more peaceful, more creative and more prosperous.
The book applies economic theory (micro and macroeconomics) and methods of decision science analysis to examine how an organization can most effectively achieve its goals or objectives.
Translation of the tenth American edition of the book, which has been enriched with many new information related to contemporary ideas, techniques and characteristics of management.
Small and medium-sized entrepreneurs must plan in a way that is common and accepted in the business world, in order to stay on the market.
Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.