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Professional manual on the application of marketing principles in small and medium-sized enterprises, with an emphasis on market research, consumer behavior, competitiveness, branding and development of business strategies.
A foundational sociology textbook that, from a theoretical and Marxist perspective, systematically presents the basics of general sociology, the structure of society, social phenomena, institutions, and the laws of social development.
A fundamental textbook and an indispensable work of Croatian legal scholarship that systematically, in detail, and analytically presents the history, objective law, and institutions of Roman private law.
This fundamental university textbook, edited by Pero Šimleša, provides a comprehensive and systematic overview of pedagogical science, theories of upbringing, teaching methodology, and the structure of the educational system.
Professional medical monograph of prof. Ph.D. Bogosav Dragojević from 1968 on diagnosis, surgical treatment and management of craniocerebral injuries and their early and late complications.
The pioneering manual of English phonetics by the prominent Englishman Rudolf Filipović. The 1954 edition provides a systematic presentation of voices, accents and intonation. The manual makes it easy to pronounce correctly.