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Marketing Management is the leading marketing text because its content and organization consistently reflect changes in marketing theory and practice.
Commercial law regulates legal relations between legal and natural persons who carry out economic activities and participate in the trade of goods, services, capital and labor within the framework of a market economy.
"German Business Correspondence" by Blanka Jakić is a textbook intended for students, business people and anyone who wants to master business communication skills in German.
The purpose of this book is to combine theoretical discussions and institutional descriptions to provide insight into the operation of some of the world's major capital markets. It is intended for students, but it is written in an accessible way for a wid