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Marin Cerovac's book is a fundamental work that analyzes economic processes through the prism of Marxist theory, with special emphasis on the law of value, relations of production and distribution, and the role of the state in the economy.
Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.
"German Business Correspondence" by Blanka Jakić is a textbook intended for students, business people and anyone who wants to master business communication skills in German.
The book "Human Resource Management" by R. A. Noe, J. R. Hollenbeck, B. Gerhart, and P. M. Wright discusses in detail the management of human resources as a key component in achieving a competitive advantage in business.