
Human Resource Management
One copy is available

One copy is available
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The book covers key HR concepts: workforce planning, recruitment, training, performance appraisal, compensation and labor relations. The book provides practical methods for effective employee management.
Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.
Professors Milena Dragićević Šešić and Branimir Stojković wrote a book in which some of the basics that shape the profession called culture manager are explained in a very simple way or presented for the first time.
Udžbenik je djelo četvorice sveučilišnih profesora i vrhunskih istraživača i stručnjaka za maketing koji su uspjeli napraviti vjerojatno najbolji udžbenik ponašanja potrošača na tržištu danas, koji je posebno prilagođen europskom poslovnom okružju.
Zašto je budućnost poslovanja u tome da se proda više stvari, a ne primjeraka?
Was ist der globale Markt und wie funktioniert er? Rivoli lieferte die Antwort auf diese Frage auf eine Weise, die für ein breites Publikum leicht verständlich ist; er erklärte, wie der Lebenszyklus eines ganz gewöhnlichen Kleidungsstücks – eines T-Shirts