Marketing i propaganda
Tito u Bjelovaru
Rad na monografiji "Tito u Bjelovaru" započet je u proljeće 1977 - u godini partijskih i životnih jubileja Josipa Broza Tita - s ciljem da se prikaže život i revolucionarna djelatnost Josipa Broza u bjelovarskom kraju.
Učinkoviti odnosi s javnošću (deseto izdanje)
"Effective Public Relations" (tenth edition, 2010) by Glen M. Broom is one of the key works in the field of public relations.
Upravljanje marketingom, 12. izdanje
"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.
Upravljanje proizvodnjom (četvrto izdanje)
"Manufacturing Management" (Fourth Edition) - Roger G. Schroeder provides a thorough overview of the key aspects of manufacturing management.
Utjecaj: Znanost i praksa
A translation of Cialdini's cult book, in which he uses an attractive style, yet supported by interviews, quotes, and systematic personal observations, to bring the principles on which social influence is based closer to a wider, but also more professiona
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