Nema primjeraka u ponudi
Poslednji primjerak je nedavno prodan.
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Why do some people in some companies constantly amaze us with excellent decisions, while in other companies they make mistake after mistake? Do they understand their business better? Or are they simply smarter? Or is it all a matter of luck?
Why is the future of business in selling more things, not copies?
This book is primarily intended for students of the Zagreb School of Economics and Management in the course Mathematics for Economists and Managers, but also for all other students who can find it excellent literature for their studies.
Good money management is a key component of a company's success.
In this thorough and significantly expanded edition, four leading marketing researchers show exactly how to choose the right metrics for every challenge.
Autor prikazuje kako poduzeća trebaju voditi poslovne knjige i sastavljati financijske izvještaje prema međunarodno prihvaćenim pravilima.