Ekonomija • Marketing i propaganda

Izravni marketing

Marinko Kovačić, Đuro Horvat

Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.

The reasons for such development should primarily be sought in the fascinating technological development fueled by the IT revolution...

Marketing is a form of activity in which direct communication between seller and buyer comes to the fore, and it assumes continuous and individualized target-oriented and mono/multimedia communication with potential customers! The mentioned relationship, the creative practice of direct marketing, the Internet, etc. are explained by the authors in this work...

Dimenzije

24 x 16,5 cm

Broj strana

Izdavač

Otokar Keršovani, Rijeka, 2003.

Tiraž: 1.000 primeraka

Latinica. Broširano.

Jezik: Hrvatski.

ISBN

9-53-153088-2

Jedan primerak je u ponudi

Stanje:Korišćeno, u odličnom stanju

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Economy • Sociology • Political journalism

Kraj siromaštva: Ekonomske mogućnosti našeg doba

Jeffrey Sachs

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Algoritam, 2007.

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Economy • Sociology

Ueber die Quellen des Volkswohlstandes

Adam Smith

Newly edited by Dr. C.W. Asher, corresponding member of the Commission centrale de Statistique du Royaume Belge, the statistical societies of London and Frankfurt a. M. and the Societe d'economie charitable in Paris.

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Knjiga se sastoji od dva toma

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Sanjin Frlan

From zero to millions in two years or less!

Frlan, 2010.

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9,36 €

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Đurica Acin, Antonije Tasić

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Economy • Marxism • Political philosophy • First editions

Das Kapital. Buch II: Der Cirkulationsprocess des Kapitals. Dritte Auflage

Karl Marx

Capital. Critique of political economy. Volume Two [Third Edition], with a preface by Friedrich Engels.

Verlag von Otto Meissner, 1903.

Hrvatski. Latinica. Tvrde korice.

340,00 €

Economy • Monographs • Political journalism

Neprofitni autopoetski sustavi

Marija Ovsenik, Milan Ambrož

In the monograph, the leading author looks for new ways of organizing that will shape the possibilities of effective and successful satisfaction of common needs at the social level in the future.

Alinea, 1999.

Hrvatski. Latinica. Broširano.

5,32 €