Economy • Marketing and propaganda

Izravni marketing

Name: Izravni marketing
Price: 10.98 EUR
Availability: InStock

Marinko Kovačić, Đuro Horvat

Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.

The reasons for such development should primarily be sought in the fascinating technological development fueled by the IT revolution...

Marketing is a form of activity in which direct communication between seller and buyer comes to the fore, and it assumes continuous and individualized target-oriented and mono/multimedia communication with potential customers! The mentioned relationship, the creative practice of direct marketing, the Internet, etc. are explained by the authors in this work...

Dimensions

24 x 16.5 cm

Pages

Publisher

Otokar Keršovani, Rijeka, 2003.

Distribution: 1,000 copies

Latin alphabet. Paperback.

Language: Croatian.

ISBN

9-53-153088-2

One copy is available

Condition:Used, excellent condition

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Economy • Marketing and propaganda

Marketing management / Upravljanje marketingom

Philip Kotler

Marketing Management is the leading marketing text because its content and organization consistently reflect changes in marketing theory and practice.

Informator, 1994.

Croatian. Latin alphabet. Hardcover.

14.98 €

Economy • Political journalism • Socialism

Put u humano društvo (od socijalizma ka komunizmu)

Stanko Ilić

Ilić considers how the satisfaction of one's own needs represents the meaning and condition of human existence.

Ekonomika, 1984.

Serbian. Latin alphabet. Hardcover with dust jacket.

9.32 €

Law • Economy

Gospodarsko pravo

Vilim Gorenc

Commercial law regulates legal relations between legal and natural persons who carry out economic activities and participate in the trade of goods, services, capital and labor within the framework of a market economy.

Centar za dopisno obrazovanje, 1995.

Croatian. Latin alphabet. Paperback.

5.26 €

Social Science • Management • Economy • Marketing and propaganda

Financijska tržišta i institucije

Frederic S. Mishkin, Stanley G. Eakins

"Financial Markets and Institutions" by Frederic S. Mishkin and Stanley G. Eakins (2005 edition) provides a comprehensive overview of financial systems, exploring the role of financial markets, institutions, and instruments in the economy.

Mate d.o.o, 2005.

Croatian. Latin alphabet. Paperback.

31.48 €

Manuals and guides • Economy

Kako postići uspjeh

Dominique Webb

Galaksija, 1996.

Croatian. Latin alphabet. Paperback.

5.66 €

University textbooks • Management • Economy

Ekonomija za menadžere u svjetskoj privredi

Dominick Salvatore

The book applies economic theory (micro and macroeconomics) and methods of decision science analysis to examine how an organization can most effectively achieve its goals or objectives.

Mate d.o.o, 1994.

Croatian. Latin alphabet. Hardcover.

8.12 - 21.36 €