Wirtschaft

Uravnotežena tablica rezultata

Name: Uravnotežena tablica rezultata
Price: 25.98 EUR
Availability: InStock

Robert S. Kaplan, David P. Norton

Kaplan und Norton haben die „Balanced Scorecard“ entwickelt, um Unternehmen dabei zu unterstützen, Ideen in die Tat umzusetzen, langfristige Ziele zu erreichen und Feedback zur Strategie zu erhalten.

Die Balanced Scorecard besteht aus vier Teilen: Klärung und Umsetzung der Vision in eine Strategie; Kommunikation und Verknüpfung strategischer Ziele und Maßnahmen; Planung, Festlegung von Zielen und Ausrichtung strategischer Initiativen sowie Verbesserung des strategischen Feedbacks und Lernens. Dieses Buch enthält zahlreiche technische Details, aber die klare Gestaltung erleichtert das Lesen und Verstehen der Konzepte erheblich.

Dimenzije

24 x 17 cm

Broj strana

322

Nakladnik

Mate d.o.o, Zagreb, 2010.

Latinica. Tvrde korice.

Jezik: Hrvatski.

Jedan primjerak je u ponudi

Stanje:Novo

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