Wirtschaft
Upravljačko računovodstvo i računovodstvo troškova
This superb book, with an international focus, covers important and contemporary issues within management accounting and cost accounting.
Upravljanje bankama i financijske usluge
The textbook Banking and Financial Services Management provides an analysis of a wide range of financial services and institutions, whether they are among the giants or among smaller providers.
Upravljanje ljudskim potencijalima
The book covers key HR concepts: workforce planning, recruitment, training, performance appraisal, compensation and labor relations. The book provides practical methods for effective employee management.
Upravljanje marketingom
Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.
Upravljanje marketingom 1-2
Analiza, planiranje i kontrola
Upravljanje marketingom, 12. izdanje
"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.
Upravljanje operacijama i lancem opskrbe
The only book on the market that addresses operations and supply chain management. It provides an innovative approach to services and integration of modern supply chain management.
Upravljanje pomoću misija
Ova se knjiga bavi upravljanjem pomoću misija (management by missions, MBM) čija je glavna ideja distribucija korporativnih misija i ciljeva na sve razine kompanije.
Upravljanje proizvodnjom (četvrto izdanje)
"Upravljanje proizvodnjom" (četvrto izdanje) – Roger G. Schroeder pruža temeljit pregled ključnih aspekata proizvodnog menadžmenta.
Upravna znanost (izbor radova)
Das Buch befasst sich mit dem Begriff der Verwaltung und seiner Bedeutung in der heutigen Gesellschaft. Es untersucht die Entwicklung, Rolle, Arten und Modelle der Verwaltung.
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