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A tale of Western liberal hubris and our failure to escape from history.
An indispensable sociological study by Manuel Castells, author of the trilogy “The Information Age.” The title alludes to McLuhan's “Gutenberg's Galaxy,” emphasizing that the Internet represents a new communications revolution.
The book has become a classic because it accurately describes the world of Amazon, Uber, Netflix, and TikTok thirty years in advance. Ritzer does not curse fast food, but warns that if the whole of society turns into McDonald’s, we will remain full but hu
