Economy • Marketing and propaganda

Influence: The Psychology of Persuasion

Name: Influence: The Psychology of Persuasion
Availability: OutOfStock

Robert B. Cialdini

Dr. Robert Cialdini is the authority on the study of persuasion. His classic book, “Influence” has sold millions of copies and is widely regarded as the go-to text on the subject.

What makes the book so special is it’s not just a collection of academic studies on college students.

Bob went “undercover” to learn the secrets of used car salesmen, marketing professionals, telemarketers, and others who influence in order to survive.

He distilled his findings down to six universal principles of influence which anyone can use in their daily life.

Graphics design

Tom McKeveny

Dimensions

23.5 x 15.5 cm

Pages

320

Publisher

Quill, New York, 1993.

Latin alphabet. Paperback.

Language: English.

ISBN

0-68-812816-5

No copies available

The last copy was sold recently.

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Economy • University textbooks

Kaotika

Philip Kotler, John A. Caslione

Management and Marketing in Turbulent Times. An indispensable guide for business leaders who strive to survive today's economic storms and thrive in tomorrow's inevitable turbulence.

Mate d.o.o, 2009.

Croatian. Latin alphabet. Paperback with dust jacket.

5.24 €

Economy • University textbooks

Javno privatna partnerstva

E. R. Yescombe

In Public-Private Partnerships, Policy Principles and Financing, E. R. Yescombe focuses on practical concepts, issues and techniques.

Mate d.o.o, 2010.

Croatian. Latin alphabet. Hardcover with dust jacket.

9.76 €

Economy • Marketing and propaganda • Management • Politicology • Sociology

Putovanje jedne majice kroz globalno tržište

Pietra Rivoli

What is the global market and how does it work? Rivoli provided the answer to this question in a way that would be easy for a wide readership to understand; explaining how the life cycle of a very ordinary item of clothing – a T-shirt – begins and ends.

V.B.Z, 2008.

Croatian. Latin alphabet. Paperback.

5.34 €

Economy • Sociology • Political journalism

Kraj siromaštva: Ekonomske mogućnosti našeg doba

Jeffrey Sachs

In the book, economist Jeffrey Sachs presents an optimistic plan for eliminating extreme poverty by 2025. He argues that this is feasible with political will, because world wealth is growing, and poverty is not fate, but the result of inefficient systems.

Algoritam, 2007.

Croatian. Latin alphabet. Paperback.

9.78 €

Economy • University textbooks

Najbolji prezenter

Jerry Weissman

Technique, style and strategy of America's most famous public speaking coach. Gaining an audience with a powerful performance.

Mate d.o.o, 2010.

Croatian. Latin alphabet. Paperback.

6.12 €

Economy • Marxism • University textbooks

Osnove političke ekonomije

Marin Cerovac

Marin Cerovac's book is a fundamental work that analyzes economic processes through the prism of Marxist theory, with special emphasis on the law of value, relations of production and distribution, and the role of the state in the economy.

Glas Slavonije, 1974.

Croatian. Latin alphabet. Paperback.

4.36 €