Economy • Marketing and propaganda

Influence: The Psychology of Persuasion

Name: Influence: The Psychology of Persuasion
Availability: OutOfStock

Robert B. Cialdini

Dr. Robert Cialdini is the authority on the study of persuasion. His classic book, “Influence” has sold millions of copies and is widely regarded as the go-to text on the subject.

What makes the book so special is it’s not just a collection of academic studies on college students.

Bob went “undercover” to learn the secrets of used car salesmen, marketing professionals, telemarketers, and others who influence in order to survive.

He distilled his findings down to six universal principles of influence which anyone can use in their daily life.

Graphics design

Tom McKeveny

Dimensions

23.5 x 15.5 cm

Pages

320

Publisher

Quill, New York, 1993.

Latin alphabet. Paperback.

Language: English.

ISBN

0-68-812816-5

No copies available

The last copy was sold recently.

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Demographics • Economy

Agequake: Riding the Demographic Rollercoaster Shaking Business, Finance and Our World

Paul Wallace

This is the first-ever, truly global, indepth look at the massive effects of the demographic rolllercoaster and what it means for employment, investments, new business development, marketing and the economic power map of the world.

Nicholas Brealey Publishing, 2001.

English. Latin alphabet. Paperback.

10.53 €

Economy • Capitalism • Journalism

The Bottom Billion: Why the Poorest Countries are Failing and What Can Be Done About It

Paul Collier

In the universally acclaimed and award-winning The Bottom Billion, Paul Collier reveals that fifty failed states--home to the poorest one billion people on Earth--pose the central challenge of the developing world in the twenty-first century.

Oxford University Press, 2008.

English. Latin alphabet. Paperback.

3.75 €

Economy • Sociology • Political journalism

Kraj siromaštva: Ekonomske mogućnosti našeg doba

Jeffrey Sachs

In the book, economist Jeffrey Sachs presents an optimistic plan for eliminating extreme poverty by 2025. He argues that this is feasible with political will, because world wealth is growing, and poverty is not fate, but the result of inefficient systems.

Algoritam, 2007.

Croatian. Latin alphabet. Paperback.

9.78 €

Economy • Management • University textbooks

Ekonomija za menadžere u svjetskoj privredi

Dominick Salvatore

The book applies economic theory (micro and macroeconomics) and methods of decision science analysis to examine how an organization can most effectively achieve its goals or objectives.

Mate d.o.o, 1994.

Croatian. Latin alphabet. Hardcover.

8.12 - 21.36 €

Economy

Međunarodna ekonomija / International economics

Ljubomir Baban, Goran Marijanović

This book offers a comprehensive and understandable presentation of the main topics in international economics by two of the top scholars in the field.

Ekonomski fakultet Osijek - EFOS, 1998.

Croatian. Latin alphabet. Hardcover.

6.82 €

Economy • Journalism

The Naked Manager

Robert Heller

Reveals how today's managers can avoid the million-dollar mistakes that many top executives continue to make despite their highly paid consultants and business-school wisdom

Coronet Books, 1974.

English. Latin alphabet. Paperback.

4.35 €