Marketing and propaganda • Economy

Influence: The Psychology of Persuasion

Name: Influence: The Psychology of Persuasion
Availability: OutOfStock

Robert B. Cialdini

Dr. Robert Cialdini is the authority on the study of persuasion. His classic book, “Influence” has sold millions of copies and is widely regarded as the go-to text on the subject.

What makes the book so special is it’s not just a collection of academic studies on college students.

Bob went “undercover” to learn the secrets of used car salesmen, marketing professionals, telemarketers, and others who influence in order to survive.

He distilled his findings down to six universal principles of influence which anyone can use in their daily life.

Graphics design

Tom McKeveny

Dimensions

23.5 x 15.5 cm

Pages

320

Publisher

Quill, New York, 1993.

Latin alphabet. Paperback.

Language: English.

ISBN

0-68-812816-5

No copies available

The last copy was sold recently.

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Social Science • Economy • Marketing and propaganda • Management

Upravljanje proizvodnjom (četvrto izdanje)

Roger G. Schroeder

"Manufacturing Management" (Fourth Edition) - Roger G. Schroeder provides a thorough overview of the key aspects of manufacturing management.

Mate d.o.o, 1999.

Croatian. Latin alphabet. Hardcover.

18.48 €

Economy • Marketing and propaganda • Management • Politicology • Sociology

Putovanje jedne majice kroz globalno tržište

Pietra Rivoli

What is the global market and how does it work? Rivoli provided the answer to this question in a way that would be easy for a wide readership to understand; explaining how the life cycle of a very ordinary item of clothing – a T-shirt – begins and ends.

V.B.Z, 2008.

Croatian. Latin alphabet. Paperback.

5.34 €

Culturology • Marketing and propaganda • Management • Sociology

Kultura : menadžment, animacija, marketing

Milena Dragićević Šešić, Branimir Stojković

Professors Milena Dragićević Šešić and Branimir Stojković wrote a book in which some of the basics that shape the profession called culture manager are explained in a very simple way or presented for the first time.

Multimedia Clio, 2011.

Serbian. Latin alphabet. Paperback.

12.00 €

Marketing and propaganda • Management • Psychology • Sociology

Što bi napravio Google?

Jeff Jarvis

Find out why Google is the world's most successful and desirable company.

Profil International, 2010.

Croatian. Latin alphabet. Paperback.

6.68 €

Social Science • Economy • Marketing and propaganda • Management

Strateški menadžment (14. izdanje)

Arthur A. Thompson, A. J. Strickland Iii, John E. Gamble

The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.

Mate d.o.o, 2008.

Croatian. Latin alphabet. Hardcover.

28.42 - 41.10 €