Economy • Marketing and propaganda

Influence: The Psychology of Persuasion

Robert B. Cialdini

Dr. Robert Cialdini is the authority on the study of persuasion. His classic book, “Influence” has sold millions of copies and is widely regarded as the go-to text on the subject.

What makes the book so special is it’s not just a collection of academic studies on college students.

Bob went “undercover” to learn the secrets of used car salesmen, marketing professionals, telemarketers, and others who influence in order to survive.

He distilled his findings down to six universal principles of influence which anyone can use in their daily life.

Naslovnica

Tom McKeveny

Dimenzije

23,5 x 15,5 cm

Broj strana

320

Izdavač

Quill, New York, 1993.

Latinica. Broširano.

Jezik: Engleski.

ISBN

0-68-812816-5

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Economy

Poduzetništvo: realnost sadašnjosti i izazov budućnosti

Marin Buble, Dejan Kružić

In six chapters, the author addresses current problems and perspectives for the development of entrepreneurship and small businesses.

RRiF-plus, 2006.

Hrvatski. Latinica. Broširano.

7,98 €

Marxism • Economy • Political philosophy

Teorije o višku vrednosti

Karl Marx

Prosveta, 1978.

Hrvatski. Latinica. Broširano.

Knjiga se sastoji od tri toma

23,54 €

Economy • Marketing and propaganda

Mali brod na olujnom moru

Marijan Ožanić

The first domestic business manual that introduced many of today's successful entrepreneurs to the world of business

Tehnološki park, 2004.

Hrvatski. Latinica. Broširano.

8,89 €

University textbooks • Economy • Management

Ekonomija za menadžere u svjetskoj privredi

Dominick Salvatore

The book applies economic theory (micro and macroeconomics) and methods of decision science analysis to examine how an organization can most effectively achieve its goals or objectives.

Mate d.o.o, 1994.

Hrvatski. Latinica. Tvrde korice.

8,12 - 21,36 €

Wirtschaft • Soziologie

Poreklo porodice, privatne svojine i države

Friedrich Engels

Kultura, 1950.

Srpski. Ćirilica. Tvrde korice.

3,99 €

Lehrbücher der Universität • Wirtschaft • Management

Der Zweck dieses Buches besteht darin, theoretische Diskussionen und institutionelle Beschreibungen zu kombinieren, um Einblick in die Funktionsweise einiger der wichtigsten Kapitalmärkte der Welt zu geben. Es richtet sich an Studierende, ist aber für ein

Mate d.o.o, 1993.

Hrvatski. Latinica. Tvrde korice.

11,24 €