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Marketingmanagement ist der führende Marketingtext, da sein Inhalt und seine Organisation stets die Veränderungen in der Marketingtheorie und -praxis widerspiegeln.
The first domestic business manual that introduced many of today's successful entrepreneurs to the world of business
The book Financial reporting in the European Union was created as a result of research on the harmonization of financial reporting in the world, and especially in the European Union.
In this book, world-renowned consultant and presenter Jerry Weissman talks about how to connect with the most difficult and demanding audiences and inspire them to action.