Economy • Economy

Influence: The Psychology of Persuasion

Robert B. Cialdini

Dr. Robert Cialdini is the authority on the study of persuasion. His classic book, “Influence” has sold millions of copies and is widely regarded as the go-to text on the subject.

What makes the book so special is it’s not just a collection of academic studies on college students.

Bob went “undercover” to learn the secrets of used car salesmen, marketing professionals, telemarketers, and others who influence in order to survive.

He distilled his findings down to six universal principles of influence which anyone can use in their daily life.

Naslovnica

Tom McKeveny

Dimenzije

23,5 x 15,5 cm

Broj strana

320

Nakladnik

Quill, New York, 1993.

Latinica. Broširano.

Jezik: Engleski.

ISBN

0-68-812816-5

Nema primjeraka u ponudi

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University textbooks • Economy

Strateško vođenje intervjua

Richaurd Camp, Mary E. Vielhaber, Jack L. Simonetti

The book "Strategic interviewing" deals with techniques and methods of effective interviewing in different contexts, including business, journalistic, research and forensic interviews.

Mate d.o.o, 2007.

Hrvatski. Latinica. Broširano.

5,10 €

Social Science • Marketing and propaganda • Economy • Management

Menadžment uredskog poslovanja (osmo izdanje)

Zane K. Quible

The book "Office Business Management" by Zane K. Quible, in its eighth edition from 2010, provides a comprehensive overview of the key aspects of office business management.

Mate d.o.o, 2010.

Hrvatski. Latinica. Broširano.

20,10 €

University textbooks • Marketing and propaganda • Economy • Management

Budućnost menadžmenta

Gary Hamel

A guide to creating tomorrow's best practices today. A call to slowly discard outdated systems and processes, and to start talking about management in a new and different way.

Mate d.o.o, 2009.

Hrvatski. Latinica. Tvrde korice.

9,36 - 9,52 €

Politics • Economy

Pregled nauke o međunarodnim odnosima na Zapadu

Radovan Vukadinović

This manuscript, written in 1965, covers topics such as politics, diplomacy, economics and security.

Institut za međunarodnu politiku i privredu, 1965.

Hrvatski. Latinica. Broširano.

4,88 €

University textbooks • Marxism • Economy

Knjiga Marina Cerovca je fundamentalno delo koje analizira ekonomske procese kroz prizmu marksističke teorije, sa posebnim osvrtom na zakon vrednosti, odnose proizvodnje i distribucije i ulogu države u ekonomiji.

Glas Slavonije, 1974.

Hrvatski. Latinica. Broširano.

4,36 €