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In six chapters, the author addresses current problems and perspectives for the development of entrepreneurship and small businesses.
Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.
This work deals with the themes of class struggle and different conceptions of social and economic development, providing insight into sociological and economic theories relevant to the time.
Newly edited by Dr. C.W. Asher, corresponding member of the Commission centrale de Statistique du Royaume Belge, the statistical societies of London and Frankfurt a. M. and the Societe d'economie charitable in Paris.