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The manual provides a fundamental understanding of business organization in a company and serves as a practical tool for economists and managers, especially in the context of the economic system of the time.
This book is primarily intended for students of the Zagreb School of Economics and Management in the course Mathematics for Economists and Managers, but also for all other students who can find it excellent literature for their studies.
The book deals with the economic development of Croatia at the beginning of the 21st century and analyzes the problems and opportunities of the Croatian economy after the transition from a socialist to a market system.
The textbook is the work of four university professors and top researchers and marketing experts who managed to create probably the best consumer behavior textbook on the market today, which is specifically adapted to the European business environment.
"International Accounting Standards" are a professional work that addresses the rules and principles of financial reporting accepted in international business practice.
The only book on the market that addresses operations and supply chain management. It provides an innovative approach to services and integration of modern supply chain management.