One copy is available
Are you interested in another book? You can search the offer using our search engine or browse books by category.
Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.
The most important lesson from the book "Foreign trade - how to do business abroad" is the understanding of international trade customs, terms and rules.
The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.
Marketing Management is the leading marketing text because its content and organization consistently reflect changes in marketing theory and practice.