Poduzetnička ekonomija: kako učiniti prvi korak

Izravni marketing

Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.

Petrografija

For students of architecture, civil engineering, fine and applied arts.

Osnove korporativnih financija

The Fundamentals of Corporate Finance book explains the key financial concepts and tools needed to make business decisions, including capital management, investment appraisal, and risk analysis.

Nauka o upravi

​The book represents a fundamental work in the field of administrative science in Croatia. The author innovatively approached administration as an independent scientific discipline, thereby laying the foundations for its academic study and institutionaliz

Zbirka zakona kaznenog prava Republike Hrvatske: redakcijski pročišćeni tekstovi

Istraživanje tržišta

Market research has been present for decades as an activity that helps in business decision-making. Understanding and applying market research have become an important and serious component of business.