Učinkoviti odnosi s javnošću (deseto izdanje)

Učinkoviti odnosi s javnošću (deseto izdanje)

Glen M. Broom

"Effective Public Relations" (tenth edition, 2010) by Glen M. Broom is one of the key works in the field of public relations.

The book provides a comprehensive overview of theories, strategies, and practical techniques for successfully communicating with target audiences. It emphasizes the importance of research, planning, and evaluation in PR, as well as the role of ethics and social responsibility. It also covers crisis communication, media relations, and the digital transformation of communications. The work is useful for students, professionals, and anyone who wants to understand contemporary public relations.

Original title
Effective public relations
Translation
Luka Marković
Editor
Đuro Njavro, Mate Njavro
Dimensions
25 x 20 cm
Pages
492
Publisher
Mate d.o.o, Zagreb, 2010.
 
Latin alphabet. Paperback.
Language: Croatian.

One copy is available

Condition:New
 

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Kazneno pravo

Kazneno pravo

Stanko Frank

In addition to its theoretical foundations, the book also has didactic value and has long served as a textbook at law faculties in the former Yugoslavia.

Izdavački zavod jugoslavenske akademije znanosti i umjetnosti, 1950.
Croatian. Latin alphabet. Hardcover.
8.42
Poslovna organizacija (drugo izmijenjeno i dopunjeno izdanje)

Poslovna organizacija (drugo izmijenjeno i dopunjeno izdanje)

Pere Sikavica, Mijo Novak

Introduction, organizational structure, organization of organizational structure elements, organizational dynamics, company as an object of organization, organization of business functions, presentation of company organization.

Informator, 1993.
Croatian. Latin alphabet. Hardcover.
12.68
Reflections on America & Americans

Reflections on America & Americans

Essays on American Society and Character for Advanced Students of English as a Foreign Language.

United States Information Agency, 1985.
English. Latin alphabet. Paperback.
2.98
Društvena regulacija (granice znanosti i iskustva)

Društvena regulacija (granice znanosti i iskustva)

Eugen Pusić

The book "Social regulation" is a synthetic work of law theory, a work complementary to the book "Administrative systems", which is primarily a theory of the state.

Globus, 1989.
Croatian. Latin alphabet. Hardcover with dust jacket.
9.72
Levi-Strauss i strukturalna antropologija za početnike

Levi-Strauss i strukturalna antropologija za početnike

Boris Wiseman, Judy Groves

The author of this book traces the development of Levi-Strauss's thought, from the first explorations of the incest taboo through the elaboration of the theory of "wild" thought, to his considerations of art and language, signs and symbols - thereby throw

Jesenski i Turk, 2002.
Croatian. Latin alphabet. Paperback.
6.42
#31 Milicionarski odnosi sa javnošću

#31 Milicionarski odnosi sa javnošću

Janez Pečar, Vinko Skalar
Savezni sekretarijat za unutrašnje poslove, 1973.
Serbian. Latin alphabet. Paperback.
7.96