Social Science • Economy

Učinkoviti odnosi s javnošću (deseto izdanje)

Glen M. Broom

"Effective Public Relations" (tenth edition, 2010) by Glen M. Broom is one of the key works in the field of public relations.

The book provides a comprehensive overview of theories, strategies, and practical techniques for successfully communicating with target audiences. It emphasizes the importance of research, planning, and evaluation in PR, as well as the role of ethics and social responsibility. It also covers crisis communication, media relations, and the digital transformation of communications. The work is useful for students, professionals, and anyone who wants to understand contemporary public relations.

Naslov izvornika

Effective public relations

Prijevod

Luka Marković

Urednik

Đuro Njavro, Mate Njavro

Dimenzije

25 x 20 cm

Broj strana

492

Nakladnik

Mate d.o.o, Zagreb, 2010.

Latinica. Broširano.

Jezik: Hrvatski.

Nema primjeraka u ponudi

Poslednji primjerak je nedavno prodan.

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Psychology • Sports and leisure • University textbooks

Psihološke osnove fizičke kulture

Ljubiša Lazarević

Ljubiša Lazarević's university textbook *Psychological Foundations of Physical Culture* (1987) analyzes psychological processes, motivation, motor learning, and personality development in sport and physical culture.

Izdavačko preduzeće "Partizan", 1987.

Srpski. Latinica. Broširano.

12,48 €

Psychiatry • Psychology • Essays

Frojdov život snova

Sigmund Freud

An interesting selection from Sigmund Freud's writings, "Freud's Dream Life", edited by Miodrag Vujović, in a pocket edition by the Belgrade Treasury, offers a concise and insightful insight into the secrets of the human psyche.

Riznica, 2010.

Srpski. Latinica. Broširano.

5,32 €

Language & linguistics

Jezični savjeti

Radovan Vidović

A classic Croatian language handbook by Radovan Vidović that corrects common errors in an accessible and expert manner, helping readers properly acquire and use the Croatian standard language.

Logos, 1983.

Hrvatski. Latinica. Broširano.

2,60 €

Culturology • Sociology • Collections and chronologies

Religija, politika, sekularizam

Rusmir Šadić

The scientific study Religion, Politics, Secularism (2021) by Rusmir Šadić analyzes the complex relations between religious communities, political powers and the process of secularization in contemporary society.

Logos, 2021.

Hrvatski. Latinica. Tvrde korice.

12,98 €

Culturology • Sociology

Hipici

Mike Brake, Stuart Hall, Lewis Yablonsky, Paul Willis

The collection explores the hippie movement as a counterculture: from connections with the beatniks and psychedelia to community, alternative institutions and everyday life, revealing its ideas, divisions and resistance to dominant society.

Vlastita naklada, 1988.

Srpski. Latinica. Broširano.

8,74 €

Economy

Normativni okvir trgovačke djelatnosti u 1997.

The trade framework in 1997 was marked by the entry into force of the first comprehensive Trade Act (as of January 1, 1997), which established clear rules for conducting trade activities and market conditions.

Rif, 1996.

Hrvatski. Latinica. Broširano.

6,50 €