One copy is available
Are you interested in another book? You can search the offer using our search engine or browse books by category.
The author shows how companies should keep business books and prepare financial statements according to internationally accepted rules.
Why do some people in some companies constantly amaze us with excellent decisions, while in other companies they make mistake after mistake? Do they understand their business better? Or are they simply smarter? Or is it all a matter of luck?
The textbook is the work of four university professors and top researchers and marketing experts who managed to create probably the best consumer behavior textbook on the market today, which is specifically adapted to the European business environment.
The textbook covers the areas of business ethics and social responsibility excellently, and very usefully ends with a business case in which it leaves it up to the readers to open a discussion about it themselves and come up with solutions.
"Fundamentals of Political Economy" (1989) by Adolf Dragičević is a book that systematically presents the basic concepts and principles of political economy, with an emphasis on the then dominant Marxist approach.
"International Accounting Standards" are a professional work that addresses the rules and principles of financial reporting accepted in international business practice.