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"Marketing Fundamentals" (2006) by Philip Kotler, Veronica Wong, John Saunders, and Gary Armstrong is one of the most influential books on marketing.
Reveals how today's managers can avoid the million-dollar mistakes that many top executives continue to make despite their highly paid consultants and business-school wisdom
Economic analysis of law encompasses all subject areas that are important for any legal system and non-economic factors. The author provides an overview of topics that connect economics and legal sciences.
This manuscript, written in 1965, covers topics such as politics, diplomacy, economics and security.