Social Science

Upravljanje ljudskim potencijalima

The book covers key HR concepts: workforce planning, recruitment, training, performance appraisal, compensation and labor relations. The book provides practical methods for effective employee management.

Upravljanje marketingom

Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.

Upravljanje marketingom 1-2

Classics of Yugoslav law

Upravljanje marketingom, 12. izdanje

"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.

Upravljanje operacijama i lancem opskrbe

The only book on the market that addresses operations and supply chain management. It provides an innovative approach to services and integration of modern supply chain management.

Upravljanje pomoću misija

This book deals with management by missions (MBM), the main idea of ​​which is the distribution of corporate missions and goals to all levels of the company.

Upravljanje proizvodnjom (četvrto izdanje)

"Manufacturing Management" (Fourth Edition) - Roger G. Schroeder provides a thorough overview of the key aspects of manufacturing management.

Upravna znanost (izbor radova)

The book deals with the concept of administration and its meaning in contemporary society. It studies the development, role, types and models of administration.

Uravnotežena tablica rezultata

Kaplan and Norton created the "Balanced Scorecard" to help companies move from ideas to action, achieve long-term goals, and get feedback on strategy.

Uredsko poslovanje tijela državne uprave republike Hrvatske