Poslovna organizacija (drugo izmijenjeno i dopunjeno izdanje)
Pere Sikavica, Mijo Novak
Introduction, organizational structure, organization of organizational structure elements, organizational dynamics, company as an object of organization, organization of business functions, presentation of company organization.
This book stands out for its content, the way the material is processed, the clarity of the presentation of the point of view and the logical consideration of the topics.
This book includes an analysis of economic cooperation between different countries, trade, investment, monetary policy and other aspects of the international economy.
Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.