Strateški menadžment (14. izdanje)

Strateški menadžment (14. izdanje)

Arthur A. Thompson, A. J. Strickland Iii, John E. Gamble

The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.

The first part deals with the concepts and techniques of creating and implementing a management strategy through 13 chapters that cover topics such as external environment analysis, resource valuation, generic competitive strategies, diversification, and ethics and social responsibility. The second part contains 37 real-world business cases, including well-known companies such as Starbucks, Netflix, Dell Computer, and McDonald's, providing readers with practical insight into the application of strategic concepts. This edition is adapted to the latest trends and changes in the field of strategic management, making it an indispensable textbook for management students and professionals.

Original title
Crafting and Executing Strategy
Translation
Paola Saganić, Ivana Ostojčić, Dunja Žarković
Editor
Đuro Njavro
Dimensions
26 x 21 cm
Pages
1180
Publisher
Mate d.o.o, Zagreb, 2008.
 
Latin alphabet. Hardcover.
Language: Croatian.

Two copies are available

Copy number 1

Condition:New

Copy number 2

Condition:Used, excellent condition
 

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Položaj i problemi porodice u procesu konstituisanja samoupravnog socijalističkog društva

Položaj i problemi porodice u procesu konstituisanja samoupravnog socijalističkog društva

It presents a collection of papers that analyzes the role and challenges of the family within the then Yugoslav society based on self-government.

Institut za političke studije, 1968.
Croatian. Latin alphabet. Paperback.
6.16
Rajski brežuljci: Povijest moći i nemoći

Rajski brežuljci: Povijest moći i nemoći

Mineke Schipper

In her book, Mineke Schipper explores cultures throughout history to describe the complex relationship men have with the female body. Despite the symbiotic relationship between the sexes, men have always had greater power than women, and at the root of it

Durieux, 2021.
Croatian. Latin alphabet. Hardcover with dust jacket.
16.54
Stenografska početnica (sustav Gabelsberger–Magdićev): Korespondentno i debatno pismo

Stenografska početnica (sustav Gabelsberger–Magdićev): Korespondentno i debatno pismo

Slavo Dragić

"A Shorthand Beginner's Guide" is a practical manual for learning shorthand according to the Gabelsberger–Magdić system. It explains the basics of fast writing and the use of correspondence and debate writing.

Naklada zaklade tiskare Narodnih novina, 1929.
Croatian. Latin alphabet. Hardcover.
7.32
Demokratizacija Hrvatske

Demokratizacija Hrvatske

Igor Dekanić

In the introductory part, Dekanić brilliantly identifies Croatian national mentalities, syndromes, complexes and characteristics.

Prometej, 2004.
Croatian. Latin alphabet. Hardcover.
7.42
Skriveno lice vremena

Skriveno lice vremena

Michael Hulin

The Hidden Face of Time (1985) by Michel Hulin, a French Indologist and historian of religions, explores the concept of death and the afterlife through a comparative analysis of different cultures and religious traditions.

Naprijed, 1989.
Croatian. Latin alphabet. Hardcover with dust jacket.
11.529.22
Rasprave o metodi

Rasprave o metodi

Ivan Kuvačić

"Discourses on Method" is a collection of essays and discussions by the prominent Croatian sociologist Ivan Kuvačić (1924–2005), written during his many years of work at the Department of Sociology at the Faculty of Philosophy in Zagreb.

Naprijed, 1988.
Croatian. Latin alphabet. Paperback.
6.74