Strateški menadžment (14. izdanje)

Strateški menadžment (14. izdanje)

Arthur A. Thompson, A. J. Strickland Iii, John E. Gamble

The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.

The first part deals with the concepts and techniques of creating and implementing a management strategy through 13 chapters that cover topics such as external environment analysis, resource valuation, generic competitive strategies, diversification, and ethics and social responsibility. The second part contains 37 real-world business cases, including well-known companies such as Starbucks, Netflix, Dell Computer, and McDonald's, providing readers with practical insight into the application of strategic concepts. This edition is adapted to the latest trends and changes in the field of strategic management, making it an indispensable textbook for management students and professionals.

Original title
Crafting and Executing Strategy
Translation
Paola Saganić, Ivana Ostojčić, Dunja Žarković
Editor
Đuro Njavro
Dimensions
26 x 21 cm
Pages
1180
Publisher
Mate d.o.o, Zagreb, 2008.
 
Latin alphabet. Hardcover.
Language: Croatian.

Two copies are available

Copy number 1

Condition:New

Copy number 2

Condition:Used, excellent condition
 

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Zdravo društvo

Zdravo društvo

Erich Fromm

In the book Healthy Society, Fromm tried to show that life in a democracy of the XX. century represents another type of escape from freedom. The analysis of this very escape, in which alienation is the central concept, forms a large part of this book.

Rad, 1963.
Serbian. Latin alphabet. Hardcover.
8.42
Mraz dolazi iz Kremlja

Mraz dolazi iz Kremlja

Zdeněk Mlynář
Globus, 1985.
Croatian. Latin alphabet. Hardcover with dust jacket.
6.32 - 7.16
Problemi u sistemu organizacije društvenog rada

Problemi u sistemu organizacije društvenog rada

Mijo Novak, Pere Sikavica

This book stands out for its content, the way the material is processed, the clarity of the presentation of the point of view and the logical consideration of the topics.

Informator, 1988.
Croatian. Latin alphabet. Paperback.
5.82
Suvremeno društvo

Suvremeno društvo

Stjepan Pulišević

Pulisevic analyzes social structures, cultural dynamics and the impact of technological progress on modern life.

Informator, 1979.
Croatian. Latin alphabet. Hardcover.
7.24
Hrvatski zemljopis # 54 - veljača 2001: Tibet

Hrvatski zemljopis # 54 - veljača 2001: Tibet

Hrvatski zemljopis, 2001.
Croatian. Latin alphabet. Paperback.
1.50
Hrvatski ljetopis za kazneno pravo i praksu / god. 18 - br.1, str. 1-308 (2011)

Hrvatski ljetopis za kazneno pravo i praksu / god. 18 - br.1, str. 1-308 (2011)

"Croatian Yearbook for Criminal Law and Practice" is a Croatian scientific and professional journal that publishes works in the field of criminal law theory and practice.

Hrvatsko udruženje za kaznene znanosti i praksu, 2011.
Croatian. Latin alphabet. Paperback.
5.52