Social Science • Management

Strateški menadžment (14. izdanje)

Arthur A. Thompson, A. J. Strickland Iii, John E. Gamble

The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.

The first part deals with the concepts and techniques of creating and implementing a management strategy through 13 chapters that cover topics such as external environment analysis, resource valuation, generic competitive strategies, diversification, and ethics and social responsibility. The second part contains 37 real-world business cases, including well-known companies such as Starbucks, Netflix, Dell Computer, and McDonald's, providing readers with practical insight into the application of strategic concepts. This edition is adapted to the latest trends and changes in the field of strategic management, making it an indispensable textbook for management students and professionals.

Original title

Crafting and Executing Strategy

Translation

Paola Saganić, Ivana Ostojčić, Dunja Žarković

Editor

Đuro Njavro

Dimensions

26 x 21 cm

Pages

1180

Publisher

Mate d.o.o, Zagreb, 2008.

Latin alphabet. Hardcover.

Language: Croatian.

Two copies are available

Copy number 1

Condition:New

Copy number 2

Condition:Used, excellent condition

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Law • University textbooks

Zakon o osnovnim vlasničkopravnim odnosima: komentar, sudska praksa i drugi odgovarajući propisi

Mladen Žuvela

The book The Law on Basic Ownership Relations, edited by M. Žuvela, is a classic commentary on the Law on Basic Ownership Relations (ZOVO) from 1980 (Official Gazette of the SFRY, No. 6/80), with 88 articles.

Narodne novine, 1990.

Croatian. Latin alphabet. Hardcover.

24.48 €

Law • University textbooks

Zbirka zakona kaznenog prava Republike Hrvatske: redakcijski pročišćeni tekstovi

Informator, 1996.

Croatian. Latin alphabet. Paperback.

7.865.50 €

Esotericism • Mysteries • Archaeology • Alternative history • Ancient Age • Prehistory

Uništenje Atlantide: Uvjerljiv dokaz o iznenadnoj propasti legendarne civilizacije

Frank Joseph

Frank Joseph (real name Francis Joseph Collin) presents in this book the most comprehensive modern defense of Plato's Atlantis as a real historical civilization that disappeared in a catastrophe around 1628–1600 BC.

Stari grad, 2004.

Croatian. Latin alphabet. Hardcover.

15.2410.67 - 15.2810.70 €

Archaeology • Alternative history • Ancient Age • History of Civilizations • Prehistory • History of religion

Prije potopa: Dokaz da je biblijski potop bio stvaran događaj

Ian Wilson

British historian Ian Wilson (known for his books on the Shroud of Turin and Jesus) offers the most thorough defense of the thesis that the biblical flood was a real historical event, not just a myth, in his work Before the Flood.

Stari grad, 2007.

Croatian. Latin alphabet. Hardcover.

16.2211.38 - 16.2812.18 €