Strateški menadžment (14. izdanje)

Strateški menadžment (14. izdanje)

Arthur A. Thompson, A. J. Strickland Iii, John E. Gamble

The book "Strategic Management" (14th edition, 2008) by Arthur A. Thompson, A.J. Strickland III and John E. Gamble is a comprehensive textbook divided into two parts.

The first part deals with the concepts and techniques of creating and implementing a management strategy through 13 chapters that cover topics such as external environment analysis, resource valuation, generic competitive strategies, diversification, and ethics and social responsibility. The second part contains 37 real-world business cases, including well-known companies such as Starbucks, Netflix, Dell Computer, and McDonald's, providing readers with practical insight into the application of strategic concepts. This edition is adapted to the latest trends and changes in the field of strategic management, making it an indispensable textbook for management students and professionals.

Original title
Crafting and Executing Strategy
Translation
Paola Saganić, Ivana Ostojčić, Dunja Žarković
Editor
Đuro Njavro
Dimensions
26 x 21 cm
Pages
1180
Publisher
Mate d.o.o, Zagreb, 2008.
 
Latin alphabet. Hardcover.
Language: Croatian.

Two copies are available

Copy number 1

Condition:New

Copy number 2

Condition:Used, excellent condition
 

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Učite ih da budu sretni

Učite ih da budu sretni

Robert A. Sullo

Erwachsene sollten Kindern nicht gütigerweise Glück schenken, sondern ihnen vielmehr beibringen, durch die Wahl des richtigen Verhaltens ihr eigenes Glück zu schaffen.

Alinea, 1995.
Croatian. Latin alphabet. Paperback.
8.14
Školstvo u XX. stoljeću

Školstvo u XX. stoljeću

Die Sammlung „Bildung im 20. Jahrhundert“, die 2003 in den Annalen zur Geschichte der Bildung (Band 2) veröffentlicht wurde, enthält Beiträge des fachlich-wissenschaftlichen Treffens in Zagreb (25.-27. Oktober 2001), das anlässlich des 100-jährigen Jubilä

Hrvatski školski muzej, 2003.
Croatian. Latin alphabet. Paperback.
5.98
Kako je stroj zamijenio ruke

Kako je stroj zamijenio ruke

Peter Klemm

„Wie die Maschine die Hände ersetzte“ (1968) von Peter Klemm untersucht die Entwicklung von Technologie und Industrialisierung und konzentriert sich dabei auf die Auswirkungen von Maschinen auf die menschliche Arbeit.

Školska knjiga, 1968.
Croatian. Latin alphabet. Paperback.
4.22
Rad na likovnom odgoju djece i mladeži : priručnik za likovno odgajanje u školi i obitelji

Rad na likovnom odgoju djece i mladeži : priručnik za likovno odgajanje u školi i obitelji

Viktor Himelrajh

The book Work on the Art Education of Children and Youth by Viktor Himelrajh (2018 edition as a reprint of a professional manual) deals with the methodology of art education and the development of children's artistic expression in educational work.

Društvo za hrvatsku povjesnicu Osijek, 2018.
Croatian. Latin alphabet. Paperback.
12.90
Financijska tržišta i institucije

Financijska tržišta i institucije

Frederic S. Mishkin, Stanley G. Eakins

"Financijska tržišta i institucije" autora Frederica S. Mishkina i Stanleyja G. Eakinsa (izdanje iz 2005.) pruža sveobuhvatan pregled financijskih sustava, istražujući ulogu financijskih tržišta, institucija i instrumenata u ekonomiji.

Mate d.o.o, 2005.
Croatian. Latin alphabet. Paperback.
31.48
Malo cestom, malo prugom

Malo cestom, malo prugom

Velimir Dorofejev

Poučna slikovnica namijenjena učenicima trećeg razreda osnovne škole. Na jednostavan i zabavan način djeci objašnjava pravila sigurnog ponašanja u prometu – kako na cesti, tako i kraj željezničke pruge.

Školska knjiga, 1970.
Croatian. Latin alphabet. Paperback.
12.36