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Introduction, organizational structure, organization of organizational structure elements, organizational dynamics, company as an object of organization, organization of business functions, presentation of company organization.
This book stands out for its content, the way the material is processed, the clarity of the presentation of the point of view and the logical consideration of the topics.
The problems of economic development have found a very professional treatment in this book, so it can be used by students and scientists of other social activities.
Marketing Management is the leading marketing text because its content and organization consistently reflect changes in marketing theory and practice.
The phenomenal international bestseller that shows us how to stop trying to predict everything - and take advantage of uncertainty