Economy

Poduzetnička ekonomija: kako učiniti prvi korak

The book is intended for students of higher and higher business schools, entrepreneurs, managers, but as a useful material it is also recommended for professors of economics subjects in secondary schools.

Poduzetništvo: realnost sadašnjosti i izazov budućnosti

In six chapters, the author addresses current problems and perspectives for the development of entrepreneurship and small businesses.

Politički uzroci siromaštva

Položaj i problemi porodice u procesu konstituisanja samoupravnog socijalističkog društva

It presents a collection of papers that analyzes the role and challenges of the family within the then Yugoslav society based on self-government.

Pomorske djelatnosti u zakonicima staroga vijeka

In the book, the author deals in detail with the topic of maritime activities and provides a deeper insight into the historical and legal aspects of commercial navigation.

Ponašanje potrošača

„Consumer Behavior“ von Leon G. Schiffman und Leslie Lazar Kanuk ist eines der bekanntesten Werke auf dem Gebiet des Verbraucherverhaltens.

Ponašanje potrošača: Europska slika

The textbook is the work of four university professors and top researchers and marketing experts who managed to create probably the best consumer behavior textbook on the market today, which is specifically adapted to the European business environment.

Poreklo porodice, privatne svojine i države

Porez na promet i trošarine

Knjiga sveobuhvatno obrađuje pravni i fiskalni okvir tada važećeg sustava neizravnog oporezivanja u Republici Hrvatskoj.

Poslovanje u vanjskoj trgovini

Najvažnija lekcija iz knjige “Vanjska trgovina - kako poslovati s inozemstvom” je razumijevanje međunarodnih trgovačkih običaja, izraza i pravila.