Economy

Kako napraviti plan marketinga : za vaše poduzeće, proizvode i usluge

David H. Bangs

Small and medium-sized entrepreneurs must plan in a way that is common and accepted in the business world, in order to stay on the market.

A good marketing plan is the core of the business plan and a roadmap that will help the company reach its set goal. The book "How to make a marketing plan" will help the entrepreneur to set his strategic goals, divide them into short-term tasks and detailed daily marketing actions. The book deals with answers to the questions: how to find the best potential customers, how to differentiate from the competition, how to form prices that will bring the greatest profit and how to make a plan for sales and other marketing actions that bring results.

Original title

The market planning guide: creating a plan to successfully market

Translation

Branimir Tomičić, Željko Jakubin

Dimensions

27.5 x 21.5 cm

Pages

141

Publisher

Jakubin i sin, Zagreb, 1998.

Latin alphabet. Paperback.

Language: Croatian.

ISBN

9-53-962085-6

One copy is available

Condition:Used, excellent condition

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Economy • Sociology

Ekonomika kulturne politike

David Throsby

Cultural policy is changing. Initially, it was concerned with ensuring financial support for institutions such as museums and galleries, arts and cultural values.

Multimedia Clio, 2012.

Serbian. Latin alphabet. Paperback.

15.9814.38 €

Economy • Moral philosophy • Contemporary philosophy • Introduction to philosophy

Uvod u filozofiju

Kristijan Krkač

The textbook covers the areas of business ethics and social responsibility excellently, and very usefully ends with a business case in which it leaves it up to the readers to open a discussion about it themselves and come up with solutions.

Mate d.o.o, 2009.

Croatian. Latin alphabet. Paperback.

20.00 €

Economy

Momentum efekt

J. C. Larreche

How to Drive Extraordinary Growth. Few companies have discovered the secret to sustainable high growth—momentum. These companies have learned how to create the conditions that lead to extraordinary organic growth that feeds on itself, continually improvin

24 sata, 2009.

Croatian. Latin alphabet. Paperback.

9.98 €

Economy • Marketing and propaganda • Management

Upravljanje marketingom

Philip Kotler, Kevin Lane Keller, Maja Martinović

Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.

Mate d.o.o, 2014.

Croatian. Latin alphabet. Hardcover.

39.97 €

Economy

Poslovno odlučivanje

J. Frank Yates

Why do some people in some companies constantly amaze us with excellent decisions, while in other companies they make mistake after mistake? Do they understand their business better? Or are they simply smarter? Or is it all a matter of luck?

Mate d.o.o, 2011.

Croatian. Latin alphabet. Paperback.

12.90 €