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The first domestic business manual that introduced many of today's successful entrepreneurs to the world of business
Ilić considers how the satisfaction of one's own needs represents the meaning and condition of human existence.
Marketing Management is the leading marketing text because its content and organization consistently reflect changes in marketing theory and practice.
In six chapters, the author addresses current problems and perspectives for the development of entrepreneurship and small businesses.
This book deals with financial law and financial science.
Translation of the tenth American edition of the book, which has been enriched with many new information related to contemporary ideas, techniques and characteristics of management.